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Peek at Ford Fiesta Ad using Fiesta Movement User Generated Content

December 7, 2009

As the Fiesta Movement wraps up Ford aims to make user generated content the cornerstone of the early Fiesta advertising.

The 100 Fiesta Movement Agents logged over 100,000 miles and shot hundreds of videos. You can reasonably expect Ford to be mining the gold from the footage for their ad push in 2010.

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